Digitalization has long since found its way into the car trade and is having a lasting impact on the industry. But where do we currently stand? At the moment, the industry is
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Torben Ullmann
The mobile.de wake-up call 2019, meet us in Würzburg
What is the mobile.de wake-up call 2019?
The mobile.de wake-up call 2019 in Würzburg is an event that was organised to make the work of car dealers and their employees more efficient. After all, in the 21st century they will be confronted with new challenges that can only be mastered together.
Who will participate in the event?
The owners of car shops and their managers are cordially invited. Their marketing staff can also take part in the event. And because a large proportion of car sales today take place online, those responsible for online business may also take part in the mobile.de 2019 wake-up call on 21.11.2019.
Which aspects of the car trade will be in focus?
Since the online marketing of cars is becoming increasingly important at present, keynote speeches will be given on the subject of "Programmatic Advertising". These are methods of targeted online advertising, with the help of which car dealers can develop new groups of buyers and thus increase the online marketing of cars. Another method that could be interesting for car dealers is called "KPI/Web Analysis". This aspect of car sales is about how car dealers can use online key figures for their business. The series of lectures will be rounded off with the topic of "financing models", because well thought-out financing models can also help car dealers to increase their sales. It is therefore worthwhile for all car dealership employees to attend the event.
Any more questions? Would you like more information? We look forward to hearing from you.
Feel free to contact us today to discuss your challenges and to learn more about whether Automanager is the right tool for you.
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