In today's fast and digital car trade, one thing is clear: data is the key to success. Every customer who enters your dealership, sees your online advertisements or
Social media platforms are leading the way: Our purchasing decisions are increasingly influenced by visual stimuli. Of course, this also applies to the car trade. Today's car buyers demand
Digitalization has long since found its way into the car trade and is having a lasting impact on the industry. But where do we currently stand? At the moment, the industry is
Digital transformation is not just a buzzword, but is now common practice in many German car dealerships, e.g. in the form of apps for your employees. From the
The car trade is currently experiencing a revolution - and no, we're not talking about switching to
How do you go about buying a product yourself? As a rule
It used to be: "Once a car dealership, always a car dealership." Today, the motto is: "Dream car with one click
The online used car market is booming! The importance of used car exchanges for the car market can also be seen in the figures.
